Marketing & Ads

Campaign traffic and conversion analytics

Measure impressions, clicks, bid conversions, and ROI per campaign.

#analytics #traffic #conversions #roi

Open Admin → Marketing → Ad Campaigns → (select campaign) → Analytics to view:

Impressions — how many times the ad was shown.
Clicks — unique and total clicks to the lot page.
CTR — click-through rate (clicks ÷ impressions).
Bid conversions — clicks that led to a bid being placed.
Spend — total wallet amount consumed.

Tip: Compare campaigns side-by-side using the multi-campaign report in Admin → Reports → Ads.

Last updated: 2026-07-12

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